How LeadRot works

From search query to signed client in five steps. No manual research. No guessing who needs a new website.

01
search

You search

"Dentists in Austin, TX" or "Plumbers in Toronto, ON"

Pick any niche + any city in the US, Canada, or Australia. LeadRot accepts any Google Maps-compatible search query. No filters to configure, no lists to upload — just type what you'd search on Maps.

02
map

We query Google Maps

Every matching business, pulled in under 3 minutes

LeadRot uses the Google Places API to pull every matching result — name, address, phone, website URL, rating, and review count. No manual scrolling. No copy-pasting.

03
analytics

We analyze every website

Screenshot + 26 technical checks + AI critique

Each site gets a full-page screenshot analyzed by Gemini vision AI. We check SSL, mobile viewport, page weight, jQuery version, copyright year, Lighthouse scores, and 20+ other signals. Every site gets a specific, human-readable critique — not "needs improvement."

04
leaderboard

We score and rank

Rot Score: 0 (fine) to 100 (hideous)

Every business receives a composite "Rot Score" based on all technical and visual signals. We surface the worst offenders first — the businesses most likely to respond to your cold outreach.

05
handshake

You close

AI-personalized cold emails + CSV export

For each prospect, LeadRot generates a draft cold email that references specific issues we found on their site. Export your leads to CSV, import into Instantly or Smartlead, and start sending. You're prospecting — not researching.

What you get for each business

checkFull-page screenshot
checkRot Score (0–100)
checkAI design critique
checkLighthouse performance score
checkSSL certificate status
checkMobile viewport check
checkCopyright year detection
checkTechnology stack (jQuery, WordPress, etc.)
checkPage weight & load time
checkGoogle rating & review count
checkPhone number & address
checkCold email draft

Ready to find your next clients?

30 free credits. No credit card. Start prospecting in under 2 minutes.

Get 30 free credits