How LeadRot works
From search query to signed client in five steps. No manual research. No guessing who needs a new website.
You search
"Dentists in Austin, TX" or "Plumbers in Toronto, ON"
Pick any niche + any city in the US, Canada, or Australia. LeadRot accepts any Google Maps-compatible search query. No filters to configure, no lists to upload — just type what you'd search on Maps.
We query Google Maps
Every matching business, pulled in under 3 minutes
LeadRot uses the Google Places API to pull every matching result — name, address, phone, website URL, rating, and review count. No manual scrolling. No copy-pasting.
We analyze every website
Screenshot + 26 technical checks + AI critique
Each site gets a full-page screenshot analyzed by Gemini vision AI. We check SSL, mobile viewport, page weight, jQuery version, copyright year, Lighthouse scores, and 20+ other signals. Every site gets a specific, human-readable critique — not "needs improvement."
We score and rank
Rot Score: 0 (fine) to 100 (hideous)
Every business receives a composite "Rot Score" based on all technical and visual signals. We surface the worst offenders first — the businesses most likely to respond to your cold outreach.
You close
AI-personalized cold emails + CSV export
For each prospect, LeadRot generates a draft cold email that references specific issues we found on their site. Export your leads to CSV, import into Instantly or Smartlead, and start sending. You're prospecting — not researching.
What you get for each business
Ready to find your next clients?
30 free credits. No credit card. Start prospecting in under 2 minutes.
Get 30 free credits